Online shopping is a pretty simple mundane task, a simple transaction process - nothing more, and nothing less. The transaction process is repeated online approximately 200,000 times per day for UK garment decorators. The worry for businesses is customers can afford to pick and choose who they deal with. The key for garment decorators is to set your online experience apart from your competitors, make your business stand out and offer your customers more.
Here at eTrader, we have come up with something to address the problem!
Your business will rarely meet the majority of your customers, so the key to success is offering customers more online – a Unique Selling Proposition (USP) to make your business stand out from your competitors and the rest of the crowd. Offer your customer the personal touch, the ‘experience’ and build up a connection through your website.
This is seen as essential online practice when dealing with larger customers. Whether your customer is a school, sports clubs, groups/organisations, regular contracts or repeat customers, you’ll want to do everything you can to make it as simple as possible for them to place orders and give them something your competitors can’t compete with!
Just Simply Remember - It may be your website but it’s their experience!
eTrader addresses the need of tailored online experiences by offering fully customisable shops that can be easily set up to meet each of your customer’s needs. For other businesses implementing this, the cost of using web developers to develop their existing or a new site is highly expensive and time consuming process. But with eTrader it could not be simpler, with easy to follow instructions letting you fully customise shops to meet each customer’s personal preference.
Creating shops streamlines business between you and your customers a much simpler process - cutting out the lengthy negotiations back and forth, the administration, processing etc. Setting up an online personal shop is the most effective way of personalising your larger customers shopping experience.
Customising your business is not difficult or time consuming but it is a key tool in ensuring you retain key customers and perform financially.
- Customise content within personalised shops to meet your major customer’s specific needs; retention is vital for garment decorators in the current economy!
- Provide your customer an online experience mirroring your in-store experience and service, this will ensure your customers will keep coming back!